Roots Branding

March 5, 2020

Root is a Singapore start-up, focused on providing local produce to Singapore, through an Urban Farming setting. Redefining old and new, Root aims to be a key thought leader through their efforts to provide more food security in land scarce Singapore through urban farming settings and key consumer engagement initiatives.through an Urban Farming setting. Root hopes to reach out to the local consumers through efforts in building consumer’s trust and loyalty with brand resonance despite providing modern produce.

Main Logo
Brand Architecture
Subsidiary logo
Colour scheme
Brand patterns
Informational pieces
Sample packaging template
Social Media